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LAP-FI-099, Build Your Game Plan (Developing a Company/Department Budget) (Download) FI:099, Financial Management, Budgeting, Recordkeeping, Financing, Entrepreneurship
Price: $68.00
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MBA Research Item #: LAP-FI-099 -

Budgeting is essential for financial success. Teach your students about budget components, formats, strategies, and how to develop an effective budget for their company or department. LAPs (Learning Activity Packages) are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes a student handout (with CopyIT! permission) that includes information about developing a company/department budget, a (So What?) discussion of why it's...

LAP-FI-357, Running the Numbers (Cost-Benefit Analysis) (Download) FI:357, Financial Management, Management
Price: $68.00
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MBA Research Item #: LAP-FI-357 -

Just like individuals, businesses weigh risks and rewards when making important decisions. Use Running the Numbers (Cost-Benefit Analysis) to teach your students more about cost-benefit analysis. LAPs (Learning Activity Packages) are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes a student handout (with CopyIT! permission) that includes information about cost-benefit analysis, a (So What?) discussion of why it's important...

LAP-MP-010, Analyze This! (SWOT Analysis) (Download) MP:010, LAP-MP-004, Market Planning, Problem Solving, Decision Making, Management, Marketing, LAP-IM-008
Price: $68.00
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MBA Research Item #: LAP-MP-010 -

Just as people have personal goals and ambitions, businesses have their own goals for corporate success. One way that companies measure their progress toward their goals is by evaluating their strengths, weaknesses, opportunities, and threats (SWOT). LAP-MP-010 Analyze This! (SWOT Analysis) teaches students how to conduct a SWOT analysis for businesses as well as the benefits of SWOT analysis for long-term success. In the activities, students will have the opportunity to conduct SWOT analyses...

LAP-PI-006, Tipping Point (Calculating Break-Even Point) (Download) PI:006, LAP-PI-004, Pricing, Marketing, Budgeting, Recordkeeping, Financing, Math Applications
Price: $68.00
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MBA Research Item #: LAP-PI-006 -

Calculating the break-even point is a valuable skill that all businesses need, so help your students learn all about it with Tipping Point (Calculating Break-Even Point)! This LAP teaches students how to calculate the break-even point—step-by-step—and explains how calculating breakeven can help every business. LAPs (Learning Activity Packages) are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes a student handout (with...

LAP-PM-272, Stand Out (Unique Selling Proposition) (Download) PM:272, LAP-PM-016, Product Management, Product Planning, Branding, Marketing
Price: $68.00
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MBA Research Item #: LAP-PM-272 -

A unique selling proposition (USP) shows a company’s special niche in the marketplace. Stand Out (Unique Selling Proposition) teaches your students about USPs—what they are, why they’re important, and how to create them. This LAP also details how USPs benefit businesses and outlines the process of creating a USP. LAPs (Learning Activity Packages) are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes a student handout (with...

LAP-PM-913, Customer Service Supersized (The Role of Customer Service in Positioning/Image) (Download) PM:013, LAP-PM-001, Product Management, Product Planning, Branding
Price: $68.00
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MBA Research Item #: LAP-PM-913 -

When a customer has to choose between two companies, which one will win out? Often, it’s the one with the best customer service! This LAP explains how focusing on customers, offering great internal customer service, and studying the competition can help create a successful business. LAPs (Learning Activity Packages) are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes a student handout (with CopyIT! permission) that...

LAP-PR-382, Mission Accomplished (Developing Digital Marketing Campaigns) (Download) PR:382, Promotion, Branding, Marketing
Price: $68.00
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MBA Research Item #: LAP-PR-382 -

In Mission Accomplished (Developing a Digital Marketing Campaign), students will learn about the nature of digital marketing campaigns and why they are crucial for business success. This LAP also walks students through the steps of developing a digital marketing campaign using an extended example to illustrate key concepts. LAPs (Learning Activity Packages) are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes a student...

LAP-SM-002, Great Power, Great Responsibility (Nature of Managerial Ethics) (Download)
Price: $68.00
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MBA Research Item #: LAP-SM-002 -

In Great Power, Great Responsibility (Nature of Managerial Ethics), students will learn about the relationship between management and ethics and why a managerial code of ethics is so important. This LAP also discusses the unique power and responsibility of managers as role models, as well as ethical issues confronting management and key components all companies should consider when developing a code of ethics. LAPs (Learning Activity Packages) are comprehensive instructional packages that...

LAP-SM-007, Plan Now, Succeed Later (Nature of Business Plans) (Download) SM:007, Management, Planning, Entrepreneurship, LAP-SM-001
Price: $68.00
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MBA Research Item #: LAP-SM-007 -

Teach your students what a business plan is, what goes into its different components, and how it benefits startup and existing businesses. LAPs (Learning Activity Packages) are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. This LAP includes a student handout (with CopyIT! permission) that includes information about nature of business plans, a (So What?) discussion of why it's important to learn, ideas (Make it Pay!) for immediate...